September 2003






Singapore Superbrands

Award 2004


Congratulations Soo Kee !

G   R   A   N   D     L   U   X

The Clifford Center shop will take the new Soo Kee look to even greater expression.


A generous floor plan allows for a fully private consultation room, a Luxe waiting area with custom furnishings, and grand columns clad with stainless steel and silk fabric, painstakingly hand woven in India - detailed to resemble a stack of diamond encrusted bangles. Then the entire package is wrapped in luscious gold fabric and Brazilian Santos timbers. A dazzling experience, to rival the gems held within.




Soo Kee Jewellery, Brilliant Rose + Love & Co. outlets designed by Poole Associates  2001 to 2008


Soo Kee Clifford Center, Singapore

Soo Kee Wisma Atria, Singapore

Soo Kee Toh Payoh Central, Singapore

Soo Kee Jurong Point, Singapore

Soo Kee Lot 10, Kuala Lumpur

Soo Kee Parkway Parade, Singapore

Soo Kee Suntec City, Singapore

Soo Kee Northpoint, Singapore

Soo Kee Peoples Park, Singapore


Outlets in 2006

Soo Kee IMM, Singapore 2006

Soo Kee Plaza Singapura, Singapore

Soo Kee Soho Central, Singapore

Brilliant Rose, Bangsar Kuala Lumpur


Outlets in 2007

Brilliant Rose Vivo City, Singapore

Soo Kee Pavilion, Kuala Lumpur

Soo Kee Citilink Mall, Singapore

Soo Kee Raffles City, Singapore

Soo Kee Tampines Mall, Singapore


Outlets in 2008

Love & Co. Raffles City, Singapore

Love & Co. Vivo City, Singapore

Love & Co. The Gardens, Kuala Lumpur

Soo Kee Hypermall, Borneo